| Expert
On: Telephone Techniques, Leasing Skills, Marketing Strategies, Closing Skills, Follow-Up, Resident Retention, Customer Service, and Train the Trainer
About
Davina D. Burke, CAM:
Davina D. Burke is President of Davina D. Burke Training and Consulting Inc, which provides services to develop dynamic skills for professional growth. She is also the founder of apartmentstrategies.com, which specializes in developing marketing and resident retention plans for apartment communities.
Her
on-site consulting services prvides clients with customized
marketing and leasing strategies based on the community’s
need and training sessions guaranteed to motivate and benefit
your company.
Academically trained in Adult Learning, Davina is a Certified Trainer with a Bachelor of Arts Degree in marketing from Dallas Baptist University. She started her career as a Leasing Consultant with Avalon Bay, where she was recognized for her excellent community shops and innovative marketing strategies. At Lincoln Property Company, Davina continued to expand her knowledge and consequently was recognized for her multifamily knowledge and became a training associate. Davina continued to excel and was promoted into management within a year. Soon after, she was awarded the coveted Gold Medallion award for excellent leadership skills and outstanding performance. As a Corporate Trainer with Mid-America Apartment Communities, Davina was able to enhance her training skills by facilitating courses for a portfolio in Austin, Dallas and Houston (Texas), Atlanta, (Georgia), Jackson, (Mississippi) and Memphis, (Tennessee). Her final position before starting her own company was Director of Training with BNC Real Estate.
Davina is a CAM designee, (Certified Apartment Manager) and published author with articles featured in national trade magazines on training programs and techniques, leasing, marketing, fair housing and customer service. She is a frequent facilitator for the Apartment Association of Greater Dallas (AAGD) and facilitates courses for the National Apartment Association (NAA) and continues to provide consulting and training for numerous clients.
Her electrifying training style is always delivered in an energetic, enthusiastic and revitalizing manner. Davina motivates and captures her audience with her high energy level and optimism, making each session enjoyable and educational.
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Topic
Descriptions
"What's
The Telephone Got To do With It"
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What's
The Telephone Got To Do With It is an application-oriented workshop.
Every technique is discussed in general terms and then applied
to the participant's own leasing environment. First, participants
identify how the entire company can benefit from providing excellent
customer service and selling over the telephone. Next, we explain
the direct correlation of the telephone and your marketing dollar.
This course will show each participant what the telephone has
to do with increasing your revenue. By the end of the course,
participants will no longer see the telephone as a distraction,
but an opportunity to generate traffic and increase revenue. |
"Show
Me The Money"
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Are you ready to increase your closing ratio? Show Me The Money shows you how to successfully ask for the money every time while implementing closing techniques into your personal selling presentation. |
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Show Me The Money will cover the importance of closing and asking for the money. Each participant will learn several closing techniques to apply into their selling presentation based on their leasing style. Your teams cannot possibly finalize the sell if they do not ask for the money. |
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Show Me The Money is a highly interactive course allowing participants to explore innovative ways to ask their clients to, "Show me the Money" without feeling uncomfortable. |
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Show me the money is designed for all leasing professionals who have not yet mastered the art of closing the sale. This course is guaranteed to increase your closing ratio. |
"Fun-A-Lize Your Training Program"
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Who retains more in your training sessions? The learner who is bored or the learner who is having fun? If you answered fun, this workshop is for you. Fun-a-lize your training program shows you how to design fun and educational based programs. You will learn how to incorporate fun techniques and interactive methods into the design and delivery of your course. Implement fun into your training programs reinforces learning, making the total educational experience an enjoyable one. |
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This course is for trainers and designers who want to make their training programs a fun and educational experience for the learner. This workshop will definitely put the fun concepts into your training program. |
"Maximize Your Marketing Dollar$"
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Maximize your marketing dollar shows the importance of developing a marketing plan and how to effectively maximize your marketing dollars. This course covers several marketing concepts designed to increase your community's visibility and generates traffic. |
"Relax, Relate, and Retain" |
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Relax, Relate and Retain is all about your resident. This course shows you how to develop an effective resident retention program that begins once your new resident completes the application process. In addition, we cover the importance of maintaining healthy resident relations through consistent communication. Successful resident retention is all about planning. Are you ready to reduce turnover? Ok, then let's relax, relate and retain. |
"Don't Hire To Fire"
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Don't Hire to Fire shows the importance of hiring superior people for the designated position. It is common to hire an unqualified person due in desperation to fill the position quickly. In the midst of making a quick decision your teams are stressed and the end result is immediate termination due to poor performance. Don't Hire to Fire provides several techniques enabling you to make smarter hiring decisions. |
"Lessons In Leasing"
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Lessons In Leasing covers the leasing relationship and basic leasing concepts required to sell effectively. Topics include Greeting, Information Gathering, Qualifying, Demonstration, Selling, Closing and Follow-up. This course is highly interactive and allows each participant an opportunity to develop a solid selling presentation based on his or her leasing style. |
Other Topics Include:
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Follow-Up
Is Not An Option |
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Facilitate With Finesse
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All
Aboard ~ Training Techniques Keep You On Track |
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Mastering The Community Shop (Customized) |
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Things You Were Never Told About The Telephone Or Telephone Trade Secrets |
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